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Insights

10 Ways to Get Gen Alpha Excited About Agriculture

By Daryna Putintseva | February 9, 2023

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Can Ag Tech Bring More to the Table?

January 9, 2023

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Not Just Old McDonald: The Changing Face of Farm Operator Demographics

November 17, 2022

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Forgotten Female Farmers | Ag’s Missed Opportunity

By Stephanie Ostermann | August 9, 2022

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4 Key Insights for Ag Marketers From Our Annual Retreat

July 25, 2022

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Farmers Know More Than Ag Marketers

June 10, 2022

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Is Your Brand on Mute? Embracing Audio in Agrimarketing

By Cheyenne Baptiste | May 13, 2022

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Understanding the Experience of Canada’s Women on the Farm

By Laura Laing | April 15, 2022

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Field of Dreams – The Underrepresented History and Contributions of Black Farmers in North America

By Cheyenne Baptiste | February 15, 2022

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WS Shares Replay | Cultivating a Culture of Insight (w/ Calgary Marketing Association)

By Stephanie Ostermann | February 4, 2022

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A Gen Z Perspective on Digital Media

By Jayden Vernon | January 7, 2022

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Ag is Ready to be More Gender-Inclusive

By Stephanie Ostermann | December 10, 2021

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Time to Ditch Print? Predictions for Ag Media & Advertising in 2022

By Maz Tannir | November 26, 2021

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Are Farmers Ready for Electric Vehicles?

November 12, 2021

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Big Bad Wolves: Are We Painting Farmers as Victims?

By Stephanie Ostermann | November 5, 2021

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No More Ag Anthems | Observations on Ag Marketing

October 15, 2021

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How to Cultivate a Culture of Insight

October 8, 2021

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Vertical Farming’s Great Potential – For Startups & Traditional Brands

October 1, 2021

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