Tulare, California. (February 10, 2020) – WS recently picked up 15 awards, including2 best of shows, at the regional level for the National Agri-Marketing Association (NAMA), the United States’ largest association for professionals in marketing and agri-business.
By zeroing in on solution-focused work across North America, WS is reaping the rewards of their growth marketing approach. The winning entries are now headed to the overall Best of NAMA in San Diego, April 15-17 to go head to head with winners across the United States.
“While we are grateful to be recognized by industry leaders in marketing and agri-business across North America, we are really focused on driving effective, evidence-based, strategic marketing that helps our clients meet their business objectives. Award winning creative is an important part of our solutions, and it fits into a much larger vision for our clients,” comments Ric Fedyna, Chief Creative Officer at WS.
Wondering which of our clients used the WS approach to get award-worthy results? Check out the work below.
Anuvia Plant Nutrients
The latest fertilizer from Anuvia might be dark in colour, but our work on the SymTRX campaign is lighting up the award shows, with a win for Direct Mail, and a merit for New Product Introduction.
The ‘Innovation Unearthed’ campaign brought the human element to farm equipment manufacturing, with some humour sprinkled throughout. The non-traditional approach paid off, landing wins in Multimedia Campaign – Local, Single Page Ad Series, Radio – Series, Billboards, and Best of Show – Ag Audiences.
Our work for the ‘Morris and STARS’ campaign delivered a strong message about the collaborative spirit of the agricultural community that STARS proudly serves. The print entries went on to win for Single Page Ad as well as Advertorial.
We love our pets. We share our lives with them, and our work on the ‘Share Everything’ campaign highlighted why Interceptor® Plus makes sharing better, winning Specialty Advertising Campaign as well as Best of Show for Specialty Audiences.
The ‘Who’s Your Dog? Who’s Your Cat?’ campaign highlighted the importance of personalized care tailored to a pets’ lifestyle, coming away with a merit in the Specialty Advertising Campaign category. [
Cats are multi-faceted creatures, and our Cat Healthy infographics put the spotlight on ways to keep our feline friends healthier and happier, while winning the NAMA for Specialty Campaign Elements.
Vive Crop Protection
A revolutionary approach to crop protection technology required a website with user-focused content that could take customers on a true journey. It’s no surprise the Vive Crop Protection site took merit in the Website category.
WS would like to thank NAMA and their clients as they look forward towards the national competition in San Diego.