May 6, 2019 | By Nixon
WS Wins Four Anvils, Two Merits at 2019 Anvil Awards
Calgary, Alberta. (May
7, 2019) — With a continuous commitment to their mantra “We Solve. With
Soul.”, WS was honoured for their
solution focused work at Ad Rodeo’s 2019 Anvil Awards. The creativity,
strategic insights and exceptional execution of the campaigns and clients
recognized reflect WS’s audience centric and data informed approach to solving
At the gala awards
show, held at Telus Spark on Friday, May 3rd, WS received Anvil awards in four
categories, as well as two merits. These awards represented just some of WS’
clients, including Alberta Beef Producers, High River Brewing Co., Mealshare
and Morris Industries.
The agency was
awarded an Anvil in the Radio Series category, for their work on Morris
Industries Innovation Unearthed, a
campaign that challenged traditional approaches to B2B marketing for the
primary agriculture audience. In addition to the Anvil, this approach was
recognized in late 2018 at the 2018 Best of CAMA awards, winning five First
Place awards, as well as at the Digital Alberta Ember Awards, winning Best
Cross Platform Campaign. The Innovation
Unearthed campaign showcases the agency’s capabilities in strategy, media
buying and planning, content strategy and development, design, digital
marketing, public relations, traditional advertising and production.
The Anvil Awards
were developed to honour excellence in advertising, design and development, and
to recognize the individuals and organizations responsible for creating this
work across the prairie provinces of Alberta, Saskatchewan, and Manitoba. This
year, they received a record-setting 566 entries.
WS won Anvils in
the following categories:
Radio Series: Innovation Unearthed – Morris Industries
Illustration Single: Soggy Ginger – High River Brewing Co.
Illustration Series: High River Brewing Co.
Print Single: STARS – Morris Industries
and two Merits in
Illustration: High River Brewing Co.
Non-Traditional: Make Hunger Rare Case Study – Mealshare and
Alberta Beef Producers
WS would like to
thank the Anvil Awards judges, their exceptional clients, and the Ad Rodeo
Board of Directors.