Wings Over Springbank Airshow

 

Event Campaign • Anvil Winner, Poster Single, 2018 Calgary Ad Rodeo

After initially approaching us for a banner refresh, The Wings Over Springbank Airshow took our recommendation for a new logo, website update and event poster. Traditional thinking had always been to use aircraft in their visuals, but we took it further by focusing on the epic feeling of flight itself. This deeper insight was a huge hit with visitors, pilots, our client and the judges at our provincial awards show.

 

Agronomy 101

 

Agricultural Event Campaign • Record-setting Attendance

Considering its unique mix of plants, animals, insects, science and engineering, advertisers require a much deeper level of understanding to market agriculture effectively. This event promotion for the Canadian Agri-Marketing Association included posters, web ads and print creative to attract advertisers throughout Alberta. The resulting attendance was a complete sell-out, bringing presenters and attendees together from across the province to share the latest agriculture marketing strategies.

 

WS Mixology Funraiser

 

Poster Series • That’s not a typo: we raise fun whenever we can

Sometimes we make our own fun — and our own projects. This poster series and logo design for one of our infamous staff contests is a perfect example. As part of a charity BBQ, this timed challenge put various WS teams head-to-head in crafting our official Agency Drink of the Year. If you stop by on a Friday afternoon, we’d love to shake a few up for you.

 

WS Tropical Christmas

 

Poster Series • Merit, Poster Series, 2018 Calgary Ad Rodeo

After you’ve designed a couple decades worth of holiday invites, you start to wonder: what haven’t we done? This winter party plan threw the rules out the window and set a course for the sunny flavours of Cuba. The collision of tropical and traditional gave our staff an interesting twist for the party, while also attracting the interests of the judging panel at our local awards show.